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Products related to Language:


  • Programming Language Cultures : Automating Automation
    Programming Language Cultures : Automating Automation

    In this book, Brian Lennon demonstrates the power of a philological approach to the history of programming languages and their usage cultures.In chapters focused on specific programming languages such as SNOBOL and JavaScript, as well as on code comments, metasyntactic variables, the very early history of programming, and the concept of DevOps, Lennon emphasizes the histories of programming languages in their individual specificities over their abstract formal or structural characteristics, viewing them as carriers and sometimes shapers of specific cultural histories.The book's philological approach to programming languages presents a natural, sensible, and rigorous way for researchers trained in the humanities to perform research on computing in a way that draws on their own expertise. Combining programming knowledge with a humanistic analysis of the social and historical dimensions of computing, Lennon offers researchers in literary studies, STS, media and digital studies, and technical fields the first technically rigorous approach to studying programming languages from a humanities-based perspective.

    Price: 19.99 £ | Shipping*: 3.99 £
  • Framing Sustainability in Language and Communication
    Framing Sustainability in Language and Communication

    This collection brings together established and emerging scholars for a critical framing of sustainability through the lens of language and communication, social semiotics, and media studies.The volume underscores the importance of re-envisioning sustainability around not only climate change and biodiversity loss but in broader systems of ecological, social, and economic imbalances on a global scale.The book begins with a visual essay which provides a semiotic foundation for understandings of sustainability across disciplinary approaches in the chapters that follow.Subsequent chapters are organized around four thematic sections: reframing sustainability in a colonial world; the semiotics of sustainability; communicating sustainability in everyday life; and communicating sustainability in arts and media.A closing commentary by Crispin Thurlow offers critical reflections on sustainability within language and communication research and beyond.This book will be of interest to scholars addressing sustainability across diverse disciplines, including language and communication, social semiotics, linguistic anthropology, environmental communication, media studies, and development studies.

    Price: 135.00 £ | Shipping*: 0.00 £
  • Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology
    Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology

    The wide range of topics that the book covers are organised into sections reflecting a cradle to grave view of how entrepreneurial, innovative, and tech-savvy approaches can advance environmental sustainability in the fashion sector.These sections include: sustainable materials; innovation in design, range planning and product development; sustainable innovations in fashion supply chains; sustainable innovations in fashion retail and marketing; sustainable alternatives for end-of-life and circular economy initiatives; and more sustainable alternative fashion business models.

    Price: 90.50 £ | Shipping*: 0.00 £
  • Language Development and Social Integration of Students with English as an Additional Language
    Language Development and Social Integration of Students with English as an Additional Language

    Given the current context of the experience of migration on schools in England and Europe, and the competing policies and approaches to social integration in schools, there is a need to understand the connection between language development and social integration as a basis for promoting appropriate policies and practices.This volume explores the complex relationship between language, education and the social integration of newcomer migrant children in England, through an in-depth analysis of case studies from schools in the East of England.The authors set this evidence against the background of policy debates in the wider international setting, including a critical discussion of assumptions underlying national narratives of mainstreaming and assimilation.In the light of an absence of national guidelines for appropriate practice in schools, the authors outline a model of inclusive pedagogy for English as an additional language (EAL) and a framework of home-school communication to promote effective EAL parental engagement in schools.

    Price: 100.00 £ | Shipping*: 0.00 £
  • Can economic efficiency and productivity develop mutually?

    Yes, economic efficiency and productivity can develop mutually. When businesses and industries become more efficient in their operations, they can produce more output with the same amount of input, leading to increased productivity. Similarly, when productivity increases, it can drive economic efficiency by reducing waste and improving resource allocation. Therefore, as businesses and industries focus on improving efficiency and productivity, they can reinforce and support each other's development.

  • What is the difference between efficiency and productivity?

    Efficiency refers to how well resources are utilized to achieve a specific goal or output, while productivity measures the output or results generated from a specific amount of input or resources. Efficiency focuses on minimizing waste and maximizing output with the resources available, while productivity is a measure of how much output is produced relative to the input used. In essence, efficiency is about doing things right, while productivity is about doing the right things.

  • What are the connections between efficiency and productivity?

    Efficiency and productivity are closely connected in that efficiency refers to the ability to accomplish a task with minimal waste, effort, or cost, while productivity refers to the rate at which goods or services are produced. When a process or system is efficient, it can lead to increased productivity because it allows for more output to be generated with the same amount of input. Conversely, when productivity is high, it often indicates that the resources and processes are being used efficiently. Therefore, improving efficiency can lead to increased productivity, and vice versa, as they both contribute to the overall effectiveness of a business or organization.

  • Does increasing productivity lead to higher economic efficiency?

    Yes, increasing productivity can lead to higher economic efficiency. When a company or economy can produce more output with the same input of resources, it can lead to lower production costs and higher profits. This can also lead to lower prices for consumers, which can increase overall economic welfare. Additionally, higher productivity can lead to increased competitiveness in the global market, which can further contribute to economic efficiency.

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  • Language Development and Social Integration of Students with English as an Additional Language
    Language Development and Social Integration of Students with English as an Additional Language

    Given the current context of the experience of migration on schools in England and Europe, and the competing policies and approaches to social integration in schools, there is a need to understand the connection between language development and social integration as a basis for promoting appropriate policies and practices.This volume explores the complex relationship between language, education and the social integration of newcomer migrant children in England, through an in-depth analysis of case studies from schools in the East of England.The authors set this evidence against the background of policy debates in the wider international setting, including a critical discussion of assumptions underlying national narratives of mainstreaming and assimilation.In the light of an absence of national guidelines for appropriate practice in schools, the authors outline a model of inclusive pedagogy for English as an additional language (EAL) and a framework of home-school communication to promote effective EAL parental engagement in schools.

    Price: 22.99 £ | Shipping*: 3.99 £
  • Second Language Use Online and its Integration in Formal Language Learning : From Chatroom to Classroom
    Second Language Use Online and its Integration in Formal Language Learning : From Chatroom to Classroom

    This book explores the relationship between online second language (L2) communicative activities and formal language learning.It provides empirical evidence of the scale of L2 English use online, investigating the forms most commonly used, the activities likely to cause discomfort and the challenges experienced by users, and takes a critical approach to the nature of language online beyond the paradigms of 'written' versus 'spoken'.The author explores the possibilities for language teaching practices that engage with and integrate learners' L2 English online use, not only to support it but to use it as input for classroom learning and to enhance and exploit its incidental learning outcomes.This book will be of interest to postgraduate students and researchers interested in computer-mediated communication, online discourse and Activity Theory, while language teachers will find the practical ideas for lesson content invaluable as they strive to create a successful language learning community.

    Price: 89.95 £ | Shipping*: 0.00 £
  • Applying Technology to Language and Translation
    Applying Technology to Language and Translation

    A cutting-edge collection of work on the influence and application of new technologies on the study and practice of language and translation.This book analyzes the relationship between technology, language, and translation in the digital age.Language issues covered include an automatic football commentary system, the use of digital humanities in the versification of Classical Chinese poetry, the application of corpus linguistics in identity construction in Hong Kong, Cantonese speech recognition, and the use of AI in a Chabot system.Other chapters look at translation matters, such as technologies for interpreting, neural machine translation for press releases, computer-aided annotation for translator and interpreter training, and artificial intelligence and translation.As language and translation are closely intertwined, together, these chapters illustrate the drastic changes that technology has brought to these combined areas.A vital resource for scholars and students studying the impact of technology on language and translation.

    Price: 135.00 £ | Shipping*: 0.00 £
  • New Perspectives on Language Mobility : English on German Radio
    New Perspectives on Language Mobility : English on German Radio

    The diffusion of English and the increasing mediatization of our globalized world have significant impacts on our perceptions of language and culture.Beginning with an overview of how the conceptualization of language is currently debated in sociolinguistics and related fields, this book highlights the need for a new perspective on language mobility. Through examining the use of English on German radio morning shows, the book explores the dynamics of language use in times of accelerated globalization and provides insights into how the media operate within the global flows of messages and linguistic resources that characterize our mediatized societies.In doing so, it demonstrates how combining the different perspectives of a sociolinguistics of mobility and contact linguistics allows for a thorough investigation of language practices in society, and advances the theoretical and practical approaches to the study of language mobility as a result.

    Price: 28.99 £ | Shipping*: 0.00 £
  • What is the relationship between productivity and economic efficiency?

    Productivity and economic efficiency are closely related concepts. Productivity refers to the amount of output produced per unit of input, such as labor or capital. When productivity increases, more output is produced with the same amount of input, leading to greater economic efficiency. Economic efficiency, on the other hand, refers to the optimal allocation of resources to maximize output and minimize waste. Therefore, higher productivity often leads to greater economic efficiency as resources are used more effectively to produce goods and services. Conversely, lower productivity can lead to inefficiencies in resource allocation and reduced overall economic efficiency.

  • What is the difference between productivity, efficiency, and profitability?

    Productivity refers to the amount of output produced per unit of input, such as time or resources. Efficiency, on the other hand, focuses on how well resources are used to achieve a specific goal or output. Profitability, meanwhile, is a measure of how efficiently a company generates profit relative to its costs and expenses. In essence, productivity is about output per input, efficiency is about resource utilization, and profitability is about the bottom line of a business.

  • How do profitability, productivity, and efficiency differ from each other?

    Profitability refers to the ability of a company to generate profit, which is the difference between revenue and expenses. Productivity measures the output of goods or services produced per unit of input, such as labor or capital. Efficiency, on the other hand, focuses on how well resources are utilized to achieve a specific goal, often measured by the ratio of input to output. In summary, profitability is about generating profit, productivity is about output per input, and efficiency is about maximizing output with the resources available.

  • Thanks to technology, there is no longer a language barrier.

    While technology has certainly made it easier to communicate across different languages through tools like translation apps and software, there are still limitations to how accurately and effectively these tools can convey meaning. Cultural nuances, idiomatic expressions, and context-specific language can still pose challenges for technology to fully bridge the language barrier. Additionally, face-to-face communication and human interaction are important aspects of language that technology may not fully replicate. Therefore, while technology has made significant strides in breaking down language barriers, it is not yet completely eliminated.

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